Seth, an ambitious 11-year-old from Utah, took an unconventional approach to entrepreneurship. Instead of a traditional lemonade stand, he set up a booth with a sign reading “Ice Cold Beer”—but he was actually selling root beer.

His marketing strategy caught the attention of passersby and even prompted calls to the police. When officers arrived, they quickly realized there was no issue and were impressed by Seth’s creativity and business savvy. The Brigham City Police Department praised his initiative and even bought some root beer to show their support.

Seth’s story quickly spread online, earning him widespread admiration. While some criticized the initial police report, the department defended it, emphasizing that residents should feel comfortable reporting anything suspicious.

This young entrepreneur’s determination, clever marketing, and willingness to take risks have made him an inspiration. With the support of his community, Seth has demonstrated that age is no barrier to success. His story serves as a reminder that thinking outside the box and embracing creativity can lead to unexpected and exciting opportunities.